Chapter 3: The Regulatory Bodies of The Creative Media Sector

The Regulatory Bodies of The Creative Media Sector

• TV, Radio and Telecommunications Office For Communications (ofcom):

Which media sector does it control?

This regulatory industry controls the Radio, Television and mobile sectors. This industry makes sure that the people of Britain get the best communication and they also protect them from various scams and sharp practices.

What is the History of the Organization?

Pre-1985: In 1985 the British government had licensed 2 national operators and one of them was called Telecom Scurior Cellular Radio, this was done in order to provide a cellular radio service for the UK.

How does it enforce its regulatory powers?

Ofcom's job is to protect its consumer's interest, so Ofcom must take an evidenced based approach in the case that its laws are being violated.

What are the consequences of not adhering to regulators rules and codes of practice? (What happens if you break the laws?)

If Ofcom's laws are violated then the person or people who did said violation, then said people will be fine a large amount of money.

• Advertising Standards Authority (ASA):

Which media sector does it control?
ASA regulate Advertisement media and make sure that people do not violate some of the advertisement laws such as revealing inappropriate content to viewers.

What is the history of the organization?
The ASA has been protecting the consumers and promoting advertisement content since 1961 with CAP.

How does it enforce its regulatory powers?
They act on complaints and check up on various advertisement media, after which they take action if anything is misleading, offensive or harmful.

What are the consequences of not adhering to regulators rules and codes of practice? (What happens if you break the laws?)
They will be fine a large amount of money.

• British Board of Film Classification (BBFC):

Which media sector does it control?
This sector regulates the age restrictions and whether or not a film is appropriate to air or be in the cinema based on their decisions.

What is the history of the organization?
This independent non-government body has classified all sorts of movies in the cinema and television industry since 1912 and it started doing Video's and DVD's since the Video Recording Act in 1984 when they started age restricting movies on television as well.

How does it enforce its regulatory powers?
The BBFC examine films by watching them and rating them based on content and all scenes that may be inappropriate towards a younger audience. If the film is inappropriate it may be given a age rating or possibly banned depending on what content it contains. And sometimes they rate video games.

What are the consequences of not adhering to regulators rules and codes of practice? (What happens if you break the laws?)
Violating their laws and airing a movie that has been censored or banned will allow them to take legal action which could result in a lawsuit and possibly prison.

• Press Complaints Commission (PCC):

Which media sector does it control?
It is an independent and self-regulatory body and its sector of the media is the newspaper and magazines and the complaints that are presented about them.

What is the history of the organization?
The inception of this organization was in 1991to the present day.

How does it enforce its regulatory powers?
It takes in complaints and if the complaints are on the magazine showing content that is not meant to be there, then the organization will take the complaint and try to find ways to put it into action and in order to uphold self-regulations.

What are the consequences of not adhering to regulators rules and codes of practice? (What happens if you break the laws?)
They fine you a large amount of money and in some cases if you break the law it can lead to legal action.

Issues:
 

What is the definition of a monopoly? 

A monopoly is the exclusive ownership or control of a range of supply or trade in a commodity service. Media would be controlled by one person or company. These days there are many forms of media such as entertainment, news and advertisement. One of the few people to own an entire media empire (monopoly) is Rupert Murdoch who used to own news of the world (in news media), who partially owns fox (entertainment media) and Sky.

Why is it important to ensure that no single media producer in the UK has a monopoly?

It is important to keep a range of producers for a different aspect of the media industry because one producer can have control over an entire sector of media which intern will gain said producer a monopoly. So it is important to spread out the responsibility of a media sector in order for there to be enough control to the owner.

Why is a Consumer choice important?

It is a competition for the consumer who is always looking for the better deal to save money on. This is why people try to find out what the consumers want.

What is the definition of censorship?

Censorship usually refers to examination of idea’s and whether or not they can be viewed by certain people. And many laws are put out in order to make sure certain content is not broadcast or to be censored. Such as the broadcasting act and the obscene publications act.

Why do people think there is a fine line between censorship and protecting public interests?

Sometimes it is alright to censor but when it is small things that people can deal with such as a word or suggestion that only someone older would know what the point of censoring it is.

Why should under 18’s be subject to particular consideration by regulators?

Yes due to the fact that ratings for age in games, movies and adverts are usually there to protect younger viewers from mature content they would not understand. In order to protect them from such content there needs to be 18 rated Movies and other media products to make sure that the content issuitable.

Chapter 2 The legal and Ethical constraints of the creative media sector

Ethical And Legal

Ethical:

Social Issue's and Sensitivities: ethics are the social opinion of people, which is usually what is right and what isn't. such as on forms of comedy like south park, some people may like it and want more episodes when some think it is inappropriate and think it should be canceled.

• Representation Of Gender: Gender is a system we use for sorting the types of humans and is usually a troubling issue when discussing both representation in media. Many things, not just people are represented in the media industry by masculine or feminine (mainly in advertising) and over time people have become more aware of what is appropriate characteristics. such as in after shave adverts or perfume adverts.
• Representation Of Religious Beliefs: in media, religion is one of many things that is not brought up in the wrong way unless your south park. when making anything in media you have to make sure it is tolerable for people of a different religious belief. such as when south park made an episode featuring a religious prophet and mocked said prophet. thus the episode was banned from airing again.
• Linguistic usages: in some countries the use of their native tong is used much in media such as news or their shows in their countries. but internationally if an English show is shown in Germany it will be voiced over with another language.

Professional body codes of practice:

• BBC producers' guidelines: All audiences expect the best Ethical and Editorial from the BBC's broadcast. These are the guidelines for the BBC producers.

1. Accuracy
2. Impartiality
3. Harm and Offence
4. Fairness, Contributors and Consent
5. Privacy
6. Reporting Crime and Anti-Social Behavior
7. Children and Young People As Contributors
8. Politics, Public Policy and Polls
9. War, Terror and Emergencies
10. Religion
11. Re-Use and Reversioning
12. Editorial Integrity and Independence From External Interests
13. Conflicts of Interest
14. External Relationships and Funding
15. Interacting With Our Audiences
16. The Law
17. Accountability
18. Appendix 1: The Ofcom Broadcasting Code
19. Appendix 2: Code of conduct for competitions and votes
20. Appendix 3: Statement of policy on alternative finance
21. Appendix 4: Framework for funding prizes and awards
22. Appendix 5: Guidelines for BBC commercial services on editorial integrity and independence from external interests
23. Appendix 6: Guidelines for BBC global news services on external relationships and funding.

• Worldwide Web Consortium (W3C) accessibility Standards:

1. Role Attribute 1.0
2. Web content accessibility guidelines (WCAG) 2.0
3. User Agent accessibility guidelines 1.0
4. Authoring tool accessibility guidelines 1.0
5. Web content accessibility guidelines 1.0
6. Understanding WCAG 2.0
7. Techniques for WCAG 2.0
8. Guidance on Applying WCAG 2.0 to Non-Web Information and Communications Technologies (WCAG2ICT)
9. XHTML role attribute module
10. XHTML access module
11. Relationship between mobile web best  practices (MWBP) and web content accessibility guidelines (WCAG)
12. Requirements for WCAG 2.0
13. Inaccessibility of CAPTCHA
14. techniques for user agent accessibility guidelines 1.0
15. techniques for authoring tool accessibility guidelines 1.0
16. core techniques for web content accessibility guidelines 1.0
17. CSS techniques for web content accessibility guidelines 1.0
18. HTML techniques for web content accessibility guidelines 1.0
19. Techniques for web content accessibility guidelines 1.0 

Legal:

Content, interpretation and application: Legal issues are completely different from ethical, ethical is where you follow rules that are right by your own morals, but legal is where you follow rules that apply to the laws which in turn apply to all people.

• Broadcasting Act 1990 (and later Amendments): The broadcasting act is reformation broadcasting on the UK's TV's. The independent broadcasting authority was replaced by the independent television commission and the radio authority which was later replaced with a new commission called Ofcom. The broadcasting act came after the Peacock committee which was a review on the financing for the BBC which as also started by Margret Thatcher (one of the prime ministers).
• The recommendations of the its report were:

1. All TV receiver or dishes should all be built with encryption decoders.
2. BBC 1 and BBC 2 radio's should be privatized.
3. License fee should also be extended to car radio's.
4. Channel 4 should be aloud to sell its own advertising.
5. Censorship should be phased out.
6. 40% of ITV and BBC's output should be be sourced from independent producers.
7. The over night transmission space should be sold.

On the 14th of December 1999 in London, a radio station called XFM was fined £50,000 because it breached the British broadcasting act.
in 1996 a new act was made for new provision on broadcasting in digital form on television and sound programmes.

• Official Secrets Act 1989: it is an act that was made by the British Parliament in 1989 that repeals and replaces 2 sections in the original act which is removing the public's defense in the original act's section. this law was breached by a NATO forces translator who was sending emails with info on the British forces to the military forces in Iran.
• Obscene Publications Act 1959 (And later amendments): The obscene act is when the law goes offensive when material is published and deemed to obscene and repealing the law offence known as libel law. this law gives the police a warrant that allows them to be able to seize any any obscene material. this very act was used when a book was published in 1972 called lady Chatterley's lover due to it containing sexual scenes and later was banned in England and wales after the trial.

• Films Act 1985: This law dissolved the film funding agency in Britain and ended the eady levy system which was established in 1951. this act is a for film finance and defining British films. this act abolished the cinematography film council and national film finance corporation by transferring all of its assets towards the British screen finance limited. the previous acts from 1960 to 1980 were repealed and other provision of finance acts from 1982 and 1984.
• Video Recordings Act 1984: This law does not allow people to sell or hire video recordings without a classification that allows them to do such and it has to be signed by the home office.
• Race Relation Act 1976 (and later amendments): this act covers race, nationality, color, ethnic and national origins in all fields of employment such as provisions of goods, education and service to the public. this law promotes race equality and makes sure that there is no discrimination against people by their race, their culture, their religion or the color of their skin.This law has been violated many times such as when people make racist comments on TV or the radio or anywhere really.
• Human Rights Act 1998: This act came more into force on October 2000. This act imposed many new laws as listed below.

1. The right to life
2. Right to security
3. Right to liberty
4. The right to a fair trial
5. Freedom of religion
6. No form of punishment without Law.
7. Freedom of thought and Belief
8. Right an education
9. Right to peaceful enjoyment of your property

• Licensing Act 2003 (and later amendments): That a secretary must issue and revise a guidance in order to license.
• Privacy law: This law is about the right to protection of a persons privacy and the misuse of information. This law was violated when news of the world hacked the phones of many people including (the deceased) Milly Dowler and victims of the 7/7 bombings in London, in the end by violating this law News of the world was shut down.
• Copyright Law: This law does not allow people to copy idea's that have been placed under copyright or pat and pending, unless they have the creator's permission. such as the many spoof movies that copy film idea's which are listed below. and it is not just films it is any kind of form of media such as books, music or TV series. The only thing that can't be under copyright is a drink.

1. Spoof: Space balls - Original: Star wars 
2. Superhero movie - all Marvel work
3. Power rangers - the Japanese show Super Sentai (super sentai is the show power rangers got the costumes and fight scenes from).
4. Austin powers - James bond
5. Epic movie- a wide range of movies

• Copyright and intellectual Property Law: Creative work is treated as an asset or a form of property and can fall into the area of copyright, trademarks, rights or patents.
• Libel Law: Libel law is the protection of a persons reputation against an unjustified attack or slander, whether it is from the Television, the Internet or the Newspapers. The law states that the only way to build a libel case is when a publisher can prove if anything they put in a statement is true or not.

Legal Constraints In The Creative Media Sector

Law:
Libel law:
Description: I person can be sued if they use the media to damage someone's reputation, if the accusations are untrue. This law was created in order to protect people or organizations from mistaken, untruthful or unwarranted attacks on said people's or organizations reputations.
Examples: Keira knightly was blamed for a girl dying of anorexia due to her having a slimmer figure.

Obscene Publications Act:
Description: This law does not allow content that is to deprave and corrupt its audience with its content.
Examples: This very act was used when a book was published in 1972 called lady Chatterley's lover due to it containing sexual scenes and later was banned in England and wales after the trial.

Official secrets act:
Description: It is a criminal offence to publish or obtain information a active or former member of secruity and intelligence services.
Examples: This law was breached by a NATO forces translator who was sending emails with info on the British forces to the military forces in Iran.

Copyright and Intellectual property act:
Description: This law is used to protect creative endeavors so that they can take the property benefit.
Examples: This when Samsung and apple had numerous lawsuits regarding the designs of their electronics.

Privacy law and Human rights Act:
Descriptions: If a media company has published information on someone and said information should be private or information that had a reasonable expectation of privacy.
Examples: News of the world had gotten various information on max Mosley and exposed him for being part of Nazi themed sex act in which several prostitutes were involved. when the news of the world published these stories and the details with the help of a video recording from one of the girls, Max Mosley took it to court and filed a suit which ended with him receiving £60,000.

Ethical:


Reality shows: Geordie shore: The alcoholic content and unstable behavior provides a bad example for younger viewers which is why it is shown on a later time such as 9 pm, so younger viewers don't watch it.
On the show the actors are not aloud to drink to much for filming and drinking is not encouraged and in the case of hiring people are checked in case of criminal backgrounds, problems with alcohol or unstable behavior.

Drama: In some drama's where they show scenes that might effect people people who are watching , they send out a message at the end if you have been effected by what you have seen in this program please call..." In order for some people to talk about what was on and complain if somethings that were shown were wrong, both by the legal and ethical violations.

Comedy shows: Many show such as South park poke fun at issues such as racism and many other things. It is a comedy show meaning it pushes the boundaries, but that doesn't mean that what they do does not offend some viewers.

Current Affairs Shows: Current affair shows that go undercover require the people who work for them to be protected, they also blur some of the people's faces in order to protect them in the case of danger from some viewers.

Talk shows: Jeremy Kyle: People have to sign an agreement in order to be on the show and have to keep unstable behavior in check, the terms and conditions are usually breached by the people who go on the show mainly with their in ability to cope with the end results.

level 3 media

Creative Media Sector L3

Radio:

The radio was created in the 19th century and invented by David E. Hughes.

What does the Industry do?

The radio industry broadcast’s a range of things to people such as music, news, comedy and in some cases competitions for people who call in.

Advertisers: In the radio industry one of the main sources of income is advertising because many people listen to the radio so through this companies can advertise their products with just audio.

How many people are employed in the industry?

The radio industry has been growing over the years more than terrestrial TV and with that growth many employees are needed towards maintaining systems, operating equipment and talk during broadcast. Up to now the radio industry employs more than 22,000 people, but it all depends on what radio station you are on such as BBC, Radio 1 or Smooth.

Sponsership: In all parts of media sponsership is very important becuase sponsership is just another form of advertisement, but through sponsership the brands of products are being adverised more which means people will by more of said brands products. such as when you sponser a drink brand on a football team.

Name of the companies that make up the industry.

<!--[if !supportLists]-->·         <!--[endif]-->BBC: entertainment radio

<!--[if !supportLists]-->·         <!--[endif]-->SMOOTH: commercial radio

• ·         CFM: Is community radio 

• Television Industry:

      A Short History: In the 1920's the television was made in america and used for commercial proposes to begin with. The television has become the common place of business in most rooms. as the years progressed televisions were bought in England and cartoons, films and animations were made to keep people interested.

      The Nine Major companies are BBC, ITV, FIVE, CHANNEL 4, S4C, UTV and SMG.

      Key facts:

Others

w/e 15 Sep 2013

			Millions
1	CELEBRITY JUICE (THU 2204)	ITV2	1.30
2	FAMILY GUY (SUN 2201)	BBC 3	1.18
3	LIVE FORD SUPER SUNDAY/#SOUTHAMPTON V WE (SUN 1530	Sky Sports 1	1.12
4	FORD SATURDAY NIGHT FOOTBALL-LIVE/#EVERT (SAT 1701	Sky Sports 1	1.12
5	BAD EDUCATION (TUE 2202)	BBC 3	1.10
6	MIDSOMER MURDERS (SAT 2104)	ITV3	1.05
7	THE YOUNG MONTALBANO (SAT 2100)	BBC 4	0.96
8	FAMILY GUY (SUN 2223)	BBC 3	0.95
9	DON'T TELL THE BRIDE (TUE 2102)	BBC 3	0.91
10	FOYLE'S WAR (SAT 1901)	ITV3	0.91
11	NEW GIRL (TUE 2101)	E4	0.88
12	XTRA FACTOR (SUN 2059)	ITV2	0.88
13	FAMILY GUY (TUE 2303)	BBC 3	0.87
14	FILM: SHREK (2001) (SUN 2038)	BBC 3	0.86
15	FAMILY GUY (TUE 2326)	BBC 3	0.83

http://www.barb.co.uk/viewing/weekly-top-30?

      Overview of the sector: Today Television is changing and becoming more challenging. The industry is dominated by the nine major broadcasting station and many less known broadcasting companies.

      The Size Of The Sector: there are 850 production companies that work independently.

      How many people it has employed: 55,800

      Film: 

A Short Story: The film industry has existed since the early 19th century and has evolved from moving pictures on wind up camera to making its way on the big screen in places like Hollywood or on your TV.

Key Facts: The film industry is comprised of multiple fields of work such as production, pre-production, casting and camera operating.Film: The film industry is mainly known for many genres such as Drama, Sci-fi, horror, comedy, action or thriller. Mainly comedy and dramas are the some of the most popular kinds of films in the industry because they make the people laugh and maybe cry such as most drams like James Cameron’s The Titanic. There are at least 400 permanent film companies but this depends on things being worked on at any time. 

Overview of the sector: The film sector contains many industry, such as film directors, writers, animators and producers, and the film industry contains more than 400 million film companies.
Producers: They are the one who provide the money in order to make films and make sure it is made into a budget so that the money is spent efficiently.
Directors: The director is the one who organizes the film and its entirety.
Writers: They write out the scripts and storyboards towards the film.
People employed: 27,800

Downloads: In the film industry many people download movies and episodes of television series so they can watch them for free instead of legally buying the, but in the case of iTunes people pay and download songs and movies legally.
The Cinema box office: the cinema box office allows the film industry to find out how many people have watched their films and then they add up the amount to tell how much the film has made based on ticket sales.

Fox

Dream works

MGM

Disney and Pixar

Universal Studios

Paramount

Warner Bros  

The Size Of The Sector: The film industry has a large sector that stretches from filming to equipment and camera operating.

Publishing:

A Short History: The publishing industry as a business was made in 1911 when the 1911 encyclopedia came out and gave more knowledge to the public.

Key Facts: Magazines are another form of publishing as well and may have a bigger market range as it holds news on current events like newspapers, but also have local gossip on most people (mainly celebrities) and there social lives. Or some magazines hold activities for young kids or adults such as crossword puzzles or some might contain self-tests that can be done at home through a series of questions like a home personality test or a match making test but through the interactive media age most people can now look up such things online. Also people can get magazines with political interests such as the next election on who is winning in there election campaigns or how far ahead they are in business or these magazines can even include most updates on recent updates in technology or scientific work.  

Overview Of The Sector: The publishing industry has many industries involved with it such as TV's choice (magazine), The Times and various other published work.
The Size Of The Sector: The publishing Industry spreads to many corners from the written word to the internet. It has many forms such as Newspapers, magazines, books, directories, mailing lists, journals, news agencies and all sorts of other services that concern public information. Magazines and book companies like listed below.

1.     news of the world (now shut down)
2.     The daily mirror
3.     DC comics
4.      Marvel comics
5.      Evening Gazette
6.     Northern echo
7.      The Times
8.      The sun
9.     Daily star
10.      Daily telegraph

     


How Many People It Employs: 195,000 people. Newspaper sector employs 51,000, 50,500 are employed in magazines and journals, 12,000 in other services and 33,000 in the book publishing industry.

Photography/photo imaging:
A Short Story: The photography industry 
Key Facts: The photography industry has 8,7000 companies and 68% are freelance.
Overview Of The Sector: photos can be placed in many parts of media such as websites, magazines, photo retail, picture libraries, picture agencies and manufacturers.
The Size Of the Sector: The photo's are usually taken for magazines, catalogs and websites mainly used for forms of advertisement.
Argos catalog
The Times
And various other brand.
How Many People They Employ: The total workforce for photography is about 43,100 employees.

Games:
Short Story: The game industry started in the 1960's and in the 1970's the games industry expanded to putting games in video arcades like the PAC man games and Donkey Kong.
Key Facts: In the 1980's the game industry exploded with the releases of sonic the hedgehog and various Mario games.
Overview Of The Sectors:With the massive growth in its audience and incredible advances in technology and creative possibilities, the games industry offer a wide range of interesting career opportunities. But as with the other sectors, there is competition for jobs at all levels and candidates who have a good knowledge of how the industry works have a much better chance of getting in and getting on. 

definition of it risks quickly becoming out of date.
There are many game companies such as Nintendo, Sega, EA games, square enix and many others in the image below.

Franchise/formats: As a series grows more popular the people who made it expand on the franchise such as DC comics or Marvel.

Merchandise:Many companies even game companies make merchandise based around the characters of games so they can sell them for more profit. they are usually like figures, cards, or even music.The Size Of The Sector: The game industry sector are in many such as concept design, editing and the many focus groups that are called in to test it.

The game industry has many brands and companies such as Nintendo has produced any games such as the Pokemon series that is still going on with its recent releases Pokemon x and y on the Nintendo 3DS.

Sega has had sonic the hedgehog that has rivaled Nintendo Mario for a long time now. EA sports has created many sport games and has even created the harry potter pc games. Square Enix and Disney have combined their characters and various story lines to create Kingdom Hearts that has gone on for nearly 11 years now.
How many people it employs: 10,000.

Animation:

Key Facts: The animation industry in the UK stretches across many sectors around the UK. Animated content is found on television, films, adverts, website and games.

Overview of the sector: the UK's animation industry is made up of a workforce that stretches across the creative media industry.

The size of the sector: The animation sector has many companies that make many animated shows and commercials such as listed below. 

•      Fox
•     Nickelodeons
•     Disney
•     Marvel studios
•    DC Comics Studios
•     Studio Ghibli
•     Warner Bros entertainment

How many people it employs: 4,700

Advertising:
Key Facts: Advertising is an important part of the media industry because without it we would not have anyway of selling products or creating awareness of said product.
There are many advertising companies such as
the entire sector makes at least 6.2 billion a year.
how many people employed: 17,000

Interactive Media:
The companies have at least 22% of local media business and have at least 43,000 people working for them.
How many people employed: 40,000

Public ownership:

Is where all people own it and are allowed to use said product towards what they think and therefore are not blocked off from said product.

Private Ownership:

Private property is the property of one or few people such as a persons home that is private property.

Advantages and disadvantages of the BBC license:

Cons: The BBC cannot justify the license fee for multiple channels, multiple platforms and others things as well. they offer channels that some people don't even want. people download shows and watch them later to avoid paying the fees on BBC.

Pros: Numerous channels with different variety of shows then the mount your paying.

TV licenses: The people who pay the bills for a TV license are the people who are over 18. the TV license costs 145.50 and for color it costs 49.90, but there is a reduced fee of 50% for people at age 74 or those who are blind, but if you do not pay the fees you have to pay a 1000 pound fine. if you watch live TV online you still have to get a license for it. the BBC license is shared amongst its services such TV and radio.

Television Subscriptions: Many people who work for broadband advertise the televisions quality through subscriptions in order to attract new customers to their brand.

DVD Rental: Some shops such as blockbusters rent DVD's to the public for a limited time to watch them which has lead to a sustainable profit until web streaming.

Sponsorship: In major sporting events many teams advertise things in the media such as sky which is broadcasted through sky or advertised on the uniform as a symbol of sponsorship.

Globalization: This is when a company spreads out internationally due to increased trade and culture exchange.

Conglomerate: This is a company that expands in to mutiple companys in media and other buisness.
list of conglomerates: Bertelsmann
SE and Co. KGaA
CBS corporation
British Sky Broadcasting Group Plc
Liberty Media
News corporation
Time Warner Inc.

Merger: This happens when a large corporation absorbs a little corporation or when two big company's merge together.

Takeover: This occurs when a company is bought out by another company which then controls it.

Vertical Integration: When a company expands business in other area's and different points in production.

Horizontal integration: This occurs when a company produces products that are similar to other lines of products.

companies: I will use Disney as an example. Disney makes at least 39.759 billion a year, it was founded in 1923, it has 166,000 employees and is shown by multiple media channels such as ABC, Disney channel and Hyperion books. the companies chairman and CEO today is Bob Iger and the senior executive VP and CFO is Jay Rasulo.

my info on family guy

Family guy

Show: Family guy

Creator:  Seth Macfarlane

Genre: animated sitcom

Country of origin: USA

Channel: BBC Three: BBC three is known for showing programs that are more intended for people of 12, 15 or over and sometimes it shows movies that are more for families.
Fox: Fox is a channel that involves serious shows but at the same time

Age: teenagers and so on. It also goes towards people who have lived through the 80’s as the show tends to make remarks and reference jokes towards many thing that happened in the 80’s,90’s and so on and sometimes the 60’s and 70’s, so the show can apply to all kind of corners of comedy when a reference is made, so it is more about preference and people who love comedy than people's age.

Gender: both genders since the series makes jokes that kind of balance a few sexist comments that are made a lot in the show. but the plot also effects life lessons of any kind of sexuality.

Language: The earlier parts of show involved swearing and the later as well but the later seasons involve more kinds of comedy and jokes that apply to people of 15 or over. 

Character: The Characters of the show go into a lot into different kinds of beliefs that are put into the show. 

Such as Brian griffin the dog, who is an atheist and a hard core liberal who usually talks allot on important issues which is one of the parts i love about this character. Though some of his arguments distract a bit from the comedy, the writers balance them in a way so that the messages that they give out have pros and cons. mainly most characters have a lot of comedy to their personalities but at the same time it shows more life lessons and how life can be sometimes. The Characters don't really go through much development but I really don't think they need to because they are pretty much good the way they, but it is good to see a little when they learn a lesson after one of peter's crazy schemes goes wrong.
Voiced by Seth Macfarlane.
Peter Griffin is the central character of the show who is described more of a overweight blue color, immature, care free, dim-witted, heavy drinking, impulsive stereo type of Irish Americans. He is usually getting into trouble with the law, he is always being violent to his daughter or his enemy's (especially a giant chicken) of the show and is sometimes ignorant to things happening around him.
Voiced by Seth Macfarlane.
Lois Griffin is peter griffins wife and on occasion is just as reckless and irresponsible. she is the stereotypical cartoon wife most of the time. the rest of the time she is hypercritical towards most of the other family members. She was brought up in a rich house hold by her parents. later she met peter.
that is basically the full description on the character.

Chris Griffin is the son of Peter and Lois griffin. Chris was designed to be a rebellious teenager but as the show has gone on he has changed to a unhygienic, mentally immature, socially awkward teenager that has still used the same running gag on the series known as the angry monkey, where a monkey jumps out of the closet and scares Chris with its angry face while pointing at him.

Voiced by Seth Green.

Stewie Griffin is the youngest child in the griffin family he is obsessed with violence and is an evil genius of sorts. he use build all sorts of inventions in the early series but didn't make them as much as he use to. He also had an obsession on killing his mother but as the show went on he kind of just made threats about it.

He is considered as the shows breakout character and is very popular in the media and he also shares a friendship with the families dog Brian Griffin. Voiced by Seth Macfarlane.

Meg Griffin is the oldest of the three Griffin children. Mega is is thought of and treated like the black sheep of her family and gets the least attention especially by her father. Meg is mistreated by her whole family and is usually unappreciated. but in one episode Meg finally stands up for herself and finds out in the end that because her family is so dysfunctional they need a person to take out all of their insecurities on, in the end Meg tells the family that it is all her fault for causing their arguments and the family reconciles. but really Meg lied in order to keep her family together discovering that maybe if she feels bad about herself maybe her family doesn't. 

Voiced by Lacey Chabert (1999-2000) and Mila Kunis (2000-present)

Music: The show goes with Boston style sitcom music that tells ya of when a new scene begins or when one end.

Narrative structure: The show goes opening, mid storyboard and ending. The story plays out like a regular sitcom, it goes from the start , then a situation is involved, then things are resolved just before the ending.

Culture: American stereotypes.

Animation: the animation is a little bit like camera work but instead it follows the characters where ever they go and cuts back to them when there's a speaking scene or close up. the show also involves flash backs that involve a very hilarious joke.

Social class: anyone who likes comedy.

Audience: The people who like the family guy show are that type that can laugh at

Lifestyle:

Location: the show goes to the around the world but in case of some countries taking it offense it is aired out of those countries.

Reason for liking it: People like the show because it plays on current events and keeps up to speed withits jokes and includes well thought out plots that some peoploe can relate to. The storyboards are some what original and they can play on the events that have occurred in the news or things that are usally being brought up alot as trends. And in some scenes where the charactersw tackle important views such as gay marriage or legalisation of things people can sometimes rally behind that and agree with it.
But the show is not about political views it is mainly about a dysfuntional family life and how the family gets through the day. In my own oppinon I think that the show great and that it should keep going on with its completely hiloarious storyboard becuase it is absolutly one of the best shows i've ever watched.

TV’s choice

Codes and Conventions:

Advertisement:
First it is an informed sentenced structure that when you read it outlines the important things. But in this magazine the ads are all aimed at seniors so that might tell me a little bit more on the magazine.

Front Page:

The front page outlines all the popular soaps that people watch and outlines the most important story board at the front that everyone wants to know about.

The Central Image:
The image at the centre is what mainly draws people’s attention to the magazine and also acts as a form of advertisement for people who have not read the magazine yet.

The Logo:
The logo is made to  stand out from the main design of the magazine but still retains some connection to the magazines current design.

Color Themes:
The colour theme has big role in the magazines design and goes on in its design throughout the magazine.

Target Audience:

Age: The age for this magazine is really for anyone who likes reading this magazine and staying ahead of TV programmes in age of 20's and so on from their.

Gender:
The people who mainly read these magazines are woman as it is said on the TV's choice PDF 1,178,000 woman reafd the magazine.

Sexual Orientation:
Anyone who likes to watch TV but it depends on what type of TV they like to watch.

Classification:
It is aimed at seniors so the price is low for pensioners or people who have little moneyto spend or those who don't want to spend much.

Lifestyle:
Those who like to keep up to date one things when watching TV or if people who saw a good show and would like to know when its on next becuase the magazine contains all kinds of different show times for each channel. The magazine also applies to normal cfhannels that people have to you can say that it applies to people who haven't got channels fromn sky or other kinds of broadband.

Geodemographics (Postcode): All over the UK. Because it is aimed for woman in the UK that watch UK soaps.

Code And Conventions

Code And Conventions

Codes are computer systems of signs, which can create meaning. Most codes can be split into two different categories which is technical and symbolic. Codes are usually accepted in ways of doing things such as use of equipment. 

Technical Codes: technical codes are all used in the way all equipment is used and shows how it is used and made in media text, such as a camera in a film.

The range of different types of factual programming:

Television news:

Broadcast from television come from a particular structure meaning all broadcasts stick with this structure.

The structure of television reports consist of all the same elements in films and in their techniques.

• Set time to be broadcast: a specific time has to be selected before the airing of news broadcast at times when people will expect it to be like the 10:00 pm news.
• Multiple Camera's are nesscesarey for filming in different parts of a news studio just like when the news anchor shows something on a screen the camera changes to a different so people will be able to see it better.

• The Studio's set up is one of the most important parts of the broadcast every must be set out so it is in the camera.
• Background structure is also important in emphysythies how imnportant some parts of the news are and that if the background music was not included there report would sound a little boring.
• And the News Anchor at the desk is always important when reading the news report and gets the audiences attention.
• The news reported can come from anywhere worldwide, local or national so it keeps people up to date on the worlds important current events.

• Sometime Reporters report some of the news in person in order to get some people's story or there interviews in the case of witnesses or experts as you can see from the image of the reporter live.

• Recorded videos/images are important in many cases on the news and it helps provide an example of what is happening.
•  When filming the news the angle and caption has to be just right so people pay attention to whats happening in front of them.

Radio News:
the symbolic codes in the radio are Rythem,Volume, Pitch and Texture.

• Rythem: meaning the characters voice and speed that it goes at.
• Volume: how loud the characters voice or movements are.
• Pitch: when a voice is high or low depending on mood.
• Texture: All of these elements together.

The cultural codes are Language, Dialect and Accent.
Technical choices are sound effects, music and Silence.

TV documentary:

• When doing a documentary the voice needs to match the moment of filming and needs to apply to the setting and that it matches the explanations when the video is showing said explanation.
• In some documentary's they use stock footage of the events that they film and occasionally use their own footage.
•  In wild life documentary's they include interviews of experts or of witnesses to make sure the information they acquire for the audience is correct or to give examples or even show what happens around the area the wild life lives in.
• In documentary's they use specific in the surroundings to emphasize what they are saying or what is happening during the music.
• Natural lighting and sound also emphasize part of the documentary as well so that the moments are more realistic to the audience.       

Newspapers:

• The front page of the newspaper is one of the most crucial elements of a newspaper, book or a magazine because it is always the cover people see first and its what they see on the cover that makes them want to read said magazine.
• The headline is also what attracts people into reading such as when the headline involves a tax increase or  something even more important in current events.
• When making a newspaper or a magazine it is important that the images selected match the article perfectly or at least make it match the situation.
• Also at the beginning to make sure that people can find what they bought the magazine you should put in a menu that shows whats happening and on what page.
• The average price of a magazine is somewhere on £5 or in the case of a newspaper it is a least more than a £1.
• A newspaper is usually given out almost every day of the week but in the case of a magazine at least once a month before they make a new issue.
• And the size of a tabloid or magazine are completely different a magazine is usually a lot thinner and a tabloid is lot bigger because it has more news stories and different sections and ads.